Things can only get easier
We are currently approaching 500 members and I think that things are getting easier. Getting the initial members to sign up was tricky because there weren’t very many people on the site - so they were unlikely to meet anyone.
However know that there’s a reasonable number of people on the site it’s become a bit more attractive. We’ve also been getting some really nice comments in our blog such as this and this.
I’m facing a bit of a conflict between doing development work on the site and marketing. At the moment I’m spending the bulk of my time on marketing; people seem to be fairly happy with the site and I think the main factor in success from here is attracting more members. In my opinion the site is already better than our main competitors.